Creative director based in Brooklyn, New York—I design and direct the development of brand identities and architectures, multi-scale marketing campaigns, web and digital projects, publications and packaging for clients across the home decor, ecommerce/ technology, pharmaceutical and fashion industries.
My approach balances creativity with data, with a singular focus on the end user. Collaborative and interdisciplinary, informed by research, strategy and an enthusiastic interest in new technology/ channels, my work aims to elevate trust and encourage innovation through consistent, yet flexible design systems.
With advertising awards from Muse, The Telly Awards, The Webby Awards, dotCOMM and more, my work has been seen across San Francisco, Chicago, Philadelphia, New York, London, and Berlin, and digitally worldwide.